Intuitive Email Analytics

Get the right data, make the right moves

Real-time activity tracking

View email marketing statistics such as open rate, CTRs, and goals reached in real time and as they change hour by hour. Discover your contacts' activity patterns and optimize your campaign performance based on sound data.

Real-time activity tracking

Mobile view stats

Find out which email clients your contacts use to view your emails - Yahoo, Outlook, or Gmail. Compare desktop vs. mobile clients. View details for particular email clients and browsers. Optimize your emails to match your audience preferences.

Desktop stats
Mobile stats

Email comparison

Compare the results of two emails and find out which one generated better results. Easily analyze opens, clicks, unsubscribes, and conversions for a clear picture of what works best for your audience and why.

Real email ROI

Find out how your email campaigns convert on your website. Simply install a website tracking code, and GetResponse will track the number of sales, sign-ups, or visits that arrive from a link in an email campaign.

Autoresponder stats

Now you can compare statistics for all autoresponder messages on easy-to-read graphs. Quickly identify weak points and tweak individual emails for better performance and better results.

Autoresponder stats
Autoresponder stats

Contact stats

Which view works best for you – a chart or a table? We've got both! Easily check the size of your list. Verify the number of subscriptions and unsubscribes. Thoroughly investigate which signup methods your audience prefers. Then watch your list grow day by day.

Contact stats
List growth


Avg per day


Social sharing stats

Measure the buzz your emails generate across the web by counting tweets, likes, and comments from the top social networks — Facebook, Twitter, LinkedIn and Pinterest. Stats help you decide which social sites work best for you.

One-click segmentation

With one click, select responsive subgroups and send relevant content to those who open or click in your email. For those who didn’t open an email, tweak the subject line and send it again.

One-click segmentation

Smart reporting

Set up automated reports to be emailed according to a schedule: for example, three days after sending a message. Interactive graphs tell you everything about your campaigns from opens and clicks to bounces and reasons for unsubscribes.

Smart reporting

A/B Testing

Increase your email engagement and learn what works best for your contacts. Test, analyze, and tweak your email for peak performance with the robust A/B testing functionality. You can test your message content, subject line, from field, time of day, and day of the week. Create up to 5 versions for any of these A/B test types to find out the best strategy.

click rate 8%
click rate 12%

Global View

Regardless of the scope of your business, it's important to know what kinds of actions your customers take in various locations. Our handy map view lets you precisely locate contacts all over the globe and accurately monitor and define their response habits.

See what all the buzz is about


“GetResponse is the ultimate system to use to be able to track traffic to your website. The email analytics is really detailed so you can really track the different aspects of your campaign. No one in business that is running an online marketing campaign should be without GetResponse.”

Brenda Cleland,

The average open rate across industries is 27%. Optimize your open rate by testing your subject lines and preheaders.

Only 16.5% of marketers use advanced email analytics to measure the ROI of each piece of content sent through email.

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